A 20+ piece private-label collection engineered for holiday and winter drops. 

The best holiday drops do not start in November. They begin in July, when there is still enough runway to sample, revise, produce and ship before the season closes in. That is the entire reason our Holiday 2026 collection launches now instead of in the fall.

This is a working catalog, not just a lookbook. More than 20 custom, private-label products – apparel, accessories, home goods and packaging – each one a blank you brand from the ground up. Whether you run merch for a touring artist, a label, a streetwear brand or a corporate gifting program, the collection is built to carry your artwork end to end and land on shelf when it needs to.

Below, we walk through the pieces worth planning around, the two products that are quietly the smartest buys in the set, and the lead-time math that should shape your calendar. You can scroll the full collection without leaving this page.

In this guide

1 Why holiday merch starts in July
2 The squishy cube: the highest-frequency piece in the set
3 The custom bomber: a fully printable back panel
4 Key pieces to plan your drop around
5 Lead times, minimums and how to plan
6 Scroll the full lookbook

Section 1

Why holiday merch starts in July

Holiday timing is not a marketing gimmick. It is production reality. Depending on the piece, this collection runs anywhere from 15 days to 65 days door to door once artwork is locked. A silk pajama set produces in about 15 days. A custom snowboard or an inflatable sled with sea freight can stretch to 55 or 65 days. Miss the window and you are either paying for air freight or watching your drop land after the moment has passed.

There is a second clock running underneath the first: premium inventory. The shops and brands that win Q4 holiday drops are the ones that had design meetings in summer. Starting now is not just about being early – it is about protecting your on-shelf date and your margins at the same time.

That is the frame for everything that follows. Every product in this collection is chosen because it can be branded well and produced on a timeline you can still hit today.

Section 2

The squishy cube: the highest-frequency piece in the set

Every merch table has one item people cannot put down. In this collection, it is the P1450 squishy stress cube. It is also, quietly, one of the smartest buys in the range – and the reason has nothing to do with the toy itself.

Desk fidgets went from a kids-aisle novelty to standard issue on adult desks. The demand already exists. The only open question is whose logo sits on the object someone reaches for ten times a day. That is what makes this piece work: it is not a giveaway that ends up in a drawer, it is brand real estate that lives on a desk all year.

The specs back it up. A 2.16 inch weighted TPR cube with a flat printable face big enough to read across a table. Four translucent colorways – blue, pink, purple and green – so you can match a palette exactly or run all four and let people collect the set. Screen or digital print in one position is included in the price, the minimum is 500 pieces, and it ships in retail-ready display packaging, so it is ready to sell or gift the day it lands.

Section 3

The custom bomber: a fully printable back panel

The new custom bomber jacket is the piece that shows what this collection can really do. Most branded outerwear limits you to a small chest hit and maybe a sleeve, because the quilted lining blocks access to the shell. Ours does not.

The interior lining is removable. Pull it, and you have full access to the back panel – which means the entire back of this jacket becomes a printable, embroiderable canvas. Chenille patches, large-format embroidery, a full back print – the kind of statement piece that reads as a real limited drop instead of a corporate giveaway. Once the artwork is decorated, the lining goes back in and the jacket is a finished, insulated bomber.

For an artist or a brand, that back panel is the difference between a jacket people wear because they got it and a jacket people wear because they want to. It is the single most flexible garment in the collection, and it is the one worth building a hero piece around.

Section 4

Key pieces to plan your drop around

The full collection runs more than 20 products. These are the ones worth building a drop around, grouped by how you would actually use them.

Apparel and wearables. Beyond the bomber: a full-jacquard knit holiday sweater with your artwork woven into the pattern, a 230 GSM milk-silk pajama set that produces in about 15 days, a matching brushed-fleece crewneck and hoodie set that takes print, embroidery and sublimation, a fully knit jacquard scarf, an embroidered santa hat and plush ear muffs.

Home and lifestyle. A jacquard woven blanket with a 24-piece minimum and a 7 to 10 day production run – the lowest minimum and fastest turn in the collection. Plus a digital-print stocking, a printed door mat, a two-piece candle set, a printed silk scarf and custom gold wrapping paper.

Statement and specialty. A made-in-USA custom snowboard at a 50-piece minimum, an inflatable snow sled tube, a four-piece ornament set in custom window packaging, and a custom plush bag charm – the fastest-growing category in artist merch right now.

Everyday brand real estate. The squishy cube and reusable branded items that keep your mark in someone’s hands long after the season ends.

Every one of these is a private-label blank. You send the art, we handle decoration, finishing and fulfillment.

Section 5

Lead times, minimums and how to plan

Here is the planning math in one place. Use it to back into your order date from the day you need product in hand.

If you want product in hand by early December, the long-lead pieces need to be ordered in the next several weeks. The short-lead pieces give you more room, but the best colorways and inventory move fast. When in doubt, start the conversation now and we will build the calendar backward from your date.

Section 6

Scroll the full collection 

Every product, every spec, in one place. Scroll the full Holiday 2026 lookbook below, or view the entire collection catalog to start building your drop.

Trouble viewing? Open the lookbook in a new tab.